The IPL's overall valuation fell by 8 per cent to Rs 76,100 crore in 2025.
'There is so much growth to unlock at the intersection of high shopping intent and brand needs.'
'We have just scratched the surface because cricket has been around for the longest time.'
Jeetendra and his family-backed Balaji Telefilms is focusing on expanding the content slate on its streaming platform Kutingg through micro dramas and long-format binge shows after the recent ban on its subscription-based video-on-demand platform ALTT due to obscene content.
It is not yet clear if Diageo Plc is looking to sell its complete stake in RCB.
'A 100% tariff could cut the Indian film industry's US revenues by 30% to 40%.'
Advertisers will pay 18 lakh to 25 lakh per 10 seconds, a 10% to 20% increase over the last Asia Cup final.
Virat Kohli retained his crown as India's most valued celebrity brand, extending his unmatched dominance across sports and business, followed by Ranveer Singh and Shah Rukh Khan.
OTT users have crossed the 600 million mark which is around 41 per cent of India's population.
Strong demand for cultural and spiritual hubs is expected for destinations like Varanasi, Kolkata during Durga Puja, and Pushkar for the camel fair, besides leisure destinations like Goa, Udaipur, Jaipur and Coorg.
'The satisfaction of making content only comes when it reaches theatres as you are directly connecting to the masses.'
'We're witnessing a consistent surge in audience demand for IMAX screenings, particularly for high-octane, spectacle-driven films.'
Travellers are keen to explore traditional Indian arts and crafts like Madhubani painting in Bihar, pottery and weaving workshops in Rajasthan, or Kathakali and Kalaripayattu training in Kerala.
Micro dramas -- typically 30 seconds to one to two minutes long per episode -- are designed for mobile-first audiences.
'Ahaan Panday and Aneet Padda have captured the relevance to and imagination of Gen Z and millennial viewers.'
With 17 films crossing the Rs 100 crore mark in the first six months, this year relied less on big-ticket blockbusters.
Over-the-top platforms make it difficult for movies to run for long periods on the silver screen, thus hurting the cinema industry.
'It's clear that fans are eager to be part of the live stadium experience, reflecting a growing trend of travel driven by marquee sporting events.'
'Give him a couple of seasons, a cool head, and some long-term form, and he won't just be in campaigns -- he'll be the campaign.'
The subscriber count made JioHotstar one of the largest OTT platforms in the world.
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